Objective
Develop and execute growth plans to scale wires and FMEG verticals across B2B and B2C segments while sustaining profitable outcomes.
Job Description
Key Responsibilities
Self-driven professional with deep product knowledge, financial acumen, customer relationship skills, and the ability to mentor junior teammates.
Overall
- Own revenue delivery for the assigned geography across top-line and bottom-line.
- Design and implement trade programs, influencer activations, and market share initiatives.
- Recruit and manage distributors along with the downstream dealer network.
- Maintain trade hygiene through disciplined execution, channel mix, and distribution metrics.
- Lead the territory team, ensuring adherence to coverage norms and governance.
- Build trusted relationships with trade partners, influencers, contractors, and channel stakeholders.
- Coordinate supply chain stakeholders to sustain availability and manage sales logistics.
- Support hiring and retention of Territory Managers (TM) while monitoring performance and attrition.
Experience and Qualification
- 2 – 5 years in Wires/FMEG sales
- Bachelor's degree — any stream
Reporting
Area Manager — Sales
Industry Background
- Wires and wiring accessories
- Switches and switchgear
- Electrical goods (fans, lighting)
- Home and kitchen appliances
- Consumer goods, paints, tyres